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  • Luisa Scherer

Why did Truth and Tales win the gold seal of the Mom’s Choice Awards?

Updated: Jun 19, 2023



We are proud to announce that Truth and Tales has won the gold seal of the Mom’s Choice Awards!


The Mom’s Choice Awards is a platform that evaluates products and services developed for children, families and educators. The Mom’s Choice Awards is recognized for establishing the benchmark of excellence in family-friendly media, products and services. The Mom’s Choice Awards is a program from the United States, but it has already evaluated thousands of items from more than 55 countries.


The items are reviewed by the Mom’s Choice Awards in terms of production quality, design, educational value, entertainment value, originality, appeal and cost. The evaluators of the Mom’s Choice Awards are interested in items that promote good will, that are inspirational and that help families grow emotionally, physically and spiritually.


Truth and Tales has earned the gold seal of the Mom’s Choice Awards by meeting all of the requirements above with excellence, but we can mention some of the highlights.


What are the Truth and Tales differentials?


The type of stories


We can start with the quality of the books: the curation of Truth and Tales is done by neuroscientists, doctors and education professionals that attend conferences and events, being in constant update mode.


That is why the teaching stories were selected for Truth and Tales: they contain important elements that not only assist in the literacy process and in the contact with reading, but also help the child to grow into a mindful human being.


Truth and Tales acts in cognitive development, in emotional balance with emotion recognition and in negotiation skills, in addition to developing attributes such as empathy and perception.

The narrative


The narrative was considered so the child would be surprised by the characters: the villain who isn’t evil, the “mistake” which doesn’t go wrong, the adults who don’t know everything. It may seem like a detail, but with a plethora of stories bringing this dichotomy of good guy/bad guy, right/wrong, and adults who know everything/children who know nothing, young readers start to relate this to what happens in life and take it as gospel.


The degrees of subtlety are also an important factor in Truth and Tales. The tales are profound and perception comes in waves – gradually and bit by bit. The child who read the tales at the age of 5 will have a different experience and perception after reading it later at the age of 8. The penny drops unhurriedly and in very specific and personal ways for each person. Each individual’s needs are quite different, and the teaching stories act in accordance with them.


Inside Truth and Tales


The design is undoubtedly one of the strengths of Truth and Tales: in addition its dazzle, it was crafted for calm and peaceful reading, with colors that don’t over excite children’s brain. All of this added to the animated and interactive features that allow for a rich and fun experience.


The game mechanics were also very well-considered. Why isn’t it like a normal book, where the child turns the pages? We created an interactive book in which the child has the privilege to explore the characters and the setting. In the beginning of each book, we teach readers how this interaction works without them noticing and, from this moment on, each different touch on the book sceneries is a surprise. To give children the freedom to stop, appreciate, search for details and focus their attention on what they are doing was something we made sure to bring to Truth and Tales.


Truth and Tales also relies on optimal font for dyslexia throughout the app. The karaoke tool also helps children who are in middle of the literacy process. While the narrator tells the stories, the sentences appear at the bottom corner of the app, turning yellow when the words have been read.


Truth and Tales was conceived and produced based on the most up-to-date studies and research on games and children. The app was not created for children to never put the phone away, after all, it is not recommended that children between the age of 5 and 7 spend more than 1 hour a day exposed to screens and, between the age of 8 and 10, 1 hour and a half.

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